Lost Art Deco Heritage, Valentine’s Postcards Building, Dundee
Posted in Art Deco, Empire Exhibition, Scotland, 1938, Exhibitions at 12:00 on 8 October 2023
In March we dropped into the V&A, Dundee for something to do.
We came across a small exhibition of postcards by Valentine’s, once a Dundee institution.
According to the V&A site this exhibition was supposed to end in January 2023!
I have many Valentine’s postcards in my collection especially those of the 1938 Empire Exhibition.
I had not realised, though, that Valentine’s themselves had constructed for them an Art Deco building on Dundee’s Kingsway, as these two postcards from the V&A Exhibition attest. The building is now long gone:-
Also on display was this postcard of Portobello Bathing Pool:-
Images of Portobello Bathing Pool in its heyday are here.
Tags: Art Deco, Dundee, Empire Exhibition, Empire Exhibition Scotland 1938, Portobello, Valentine's postcards




Trevor
29 June 2024 at 22:51
Hi. Great blog. I have started collecting the 1938 exhibition postcards. Do you know if there is a definitive list of all that were published?
jackdeighton
29 June 2024 at 23:27
Trevor,
I’m sure there will be a list somewhere, perhaps in the archives of the publisher Valentine’s, which were transferred to the University of St Andrews in the 1970s. The company stopped trading in 1994.
There were other publishers of postcards for the Empire Exhibition though.
Thanks for looking in and commenting.